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A 52-year-old patient with hypertension and diabetes takes 3–5 daily medications (aspirin, metformin, blood pressure drugs, etc.) without knowing how they interact with common foods and supplements (grapefruit, green juice, red ginseng, omega-3, etc.). Grapefruit can raise calcium channel blocker (blood pressure medication) blood levels to dangerous amounts; vitamin K-rich green juice reduces warfarin efficacy; and red ginseng interacts with blood pressure medications. Pharmacists explain individual interactions, but there is no way to check the combined risk of 'today's food + supplements + medications' in real time. Tens of thousands of ER visits per year among those aged 50+ result from harmful combinations.
Users input their current medication list (by name or photo capture), and the service analyzes drug-drug interactions and generates a list of foods and dietary supplements to avoid. When users log a meal or supplement, the system instantly displays that day's combination risk using a traffic light system (green/yellow/red). When a dangerous combination is detected, it recommends alternative foods.
| N Novelty | 1-5 | How uncommon the service is in market context. |
| U Urgency | 1-5 | How urgently users need this problem solved now. |
| M Market | 1-5 | Market size and growth potential from proxy indicators. |
| R Realizability | 1-5 | Buildability for a small team with realistic constraints. |
| V Validation | 1-5 | Validation signal quality from competition and demand data. |
| Tech Complexity | / 40 | Difficulty of core implementation stack. |
| Data Availability | / 25 | Practical availability and cost of required data. |
| MVP Timeline | / 20 | Expected time to ship a usable MVP. |
| API Bonus | / 15 | Bonus for viable public API leverage. |
| Competition | / 20 | Signal quality from competitor landscape. |
| Market Demand | / 20 | Demand proxies from search and mention patterns. |
| Timing | / 20 | Fit with current shifts in tech, behavior, and regulation. |
| Revenue Signals | / 15 | Reference evidence for monetization viability. |
| Pick-Axe Fit | / 15 | How well the concept serves participants in a trend. |
| Solo Buildability | / 10 | Practicality for lean-team implementation. |