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Retirees aged 55-65 considering small property rental investments with surplus funds overlook the cascading impact of rental income on health insurance premiums (when switching to regional subscriber status) and comprehensive income tax. An 800,000 won (~$600) monthly rental income can add 150,000-250,000 won (~$112-$187) in monthly health insurance premiums plus 6-15% in additional income tax, potentially cutting the effective yield by more than half. There are no tools to calculate this in advance, so investors only discover the 'tax bomb' after making the investment.
Users enter expected rental income, current income (pension, financial, other), and health insurance enrollment type on a web interface. The system auto-calculates health insurance premium changes + comprehensive income tax changes + net effective yield when rental income is added. It provides a comparison table across rental income brackets (500,000/1,000,000/1,500,000 won per month, i.e., ~$375/$750/$1,125) and suggests alternatives like 'if this yield is lower, ETF dividends might be better.'
| N Novelty | 1-5 | How uncommon the service is in market context. |
| U Urgency | 1-5 | How urgently users need this problem solved now. |
| M Market | 1-5 | Market size and growth potential from proxy indicators. |
| R Realizability | 1-5 | Buildability for a small team with realistic constraints. |
| V Validation | 1-5 | Validation signal quality from competition and demand data. |
| Tech Complexity | / 40 | Difficulty of core implementation stack. |
| Data Availability | / 25 | Practical availability and cost of required data. |
| MVP Timeline | / 20 | Expected time to ship a usable MVP. |
| API Bonus | / 15 | Bonus for viable public API leverage. |
| Competition | / 20 | Signal quality from competitor landscape. |
| Market Demand | / 20 | Demand proxies from search and mention patterns. |
| Timing | / 20 | Fit with current shifts in tech, behavior, and regulation. |
| Revenue Signals | / 15 | Reference evidence for monetization viability. |
| Pick-Axe Fit | / 15 | How well the concept serves participants in a trend. |
| Solo Buildability | / 10 | Practicality for lean-team implementation. |