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Adults aged 55-65 who sell their large home after children move out have no basis to determine which option — purchasing a smaller apartment, Jeonse (Lease Deposit), Monthly Rent, or relocating to rural areas — is most advantageous long-term. Comparing the 30-year total housing cost across each option (property appreciation/depreciation, Jeonse deposit opportunity cost, Monthly Rent escalation rate, rural relocation initial costs) requires manual Excel simulation, but with too many variables, people give up and decide by 'gut feeling.'
On the web: (1) Enter estimated sale amount and current assets, (2) simulate 30-year total costs across 4 alternative housing scenarios — small apartment purchase / Jeonse (Lease Deposit) / Monthly Rent / rural relocation, and (3) display comparison graphs of asset depletion timeline, monthly housing cost trends, and healthcare accessibility scores.
| N Novelty | 1-5 | How uncommon the service is in market context. |
| U Urgency | 1-5 | How urgently users need this problem solved now. |
| M Market | 1-5 | Market size and growth potential from proxy indicators. |
| R Realizability | 1-5 | Buildability for a small team with realistic constraints. |
| V Validation | 1-5 | Validation signal quality from competition and demand data. |
| Tech Complexity | / 40 | Difficulty of core implementation stack. |
| Data Availability | / 25 | Practical availability and cost of required data. |
| MVP Timeline | / 20 | Expected time to ship a usable MVP. |
| API Bonus | / 15 | Bonus for viable public API leverage. |
| Competition | / 20 | Signal quality from competitor landscape. |
| Market Demand | / 20 | Demand proxies from search and mention patterns. |
| Timing | / 20 | Fit with current shifts in tech, behavior, and regulation. |
| Revenue Signals | / 15 | Reference evidence for monetization viability. |
| Pick-Axe Fit | / 15 | How well the concept serves participants in a trend. |
| Solo Buildability | / 10 | Practicality for lean-team implementation. |