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Residents aged 50-65 in the pre- and post-retirement phase know they qualify for various local government benefits (Health Checkup vouchers, Culture Nuri cards, energy vouchers, job training subsidies, etc.) but miss application deadlines because each program has different schedules. Most applications open only once a year or once a quarter — missing a deadline means waiting another year, with annual missed benefits totaling $375-1,500.
Users register their local municipality and basic eligibility information. The system automatically collects benefit application deadlines for their municipality and sends reminders via KakaoTalk notification or SMS at D-30, D-7, and D-1. Each benefit's required documents, application links, and estimated benefit amounts are organized in one place so users can apply immediately upon receiving an alert.
| N Novelty | 1-5 | How uncommon the service is in market context. |
| U Urgency | 1-5 | How urgently users need this problem solved now. |
| M Market | 1-5 | Market size and growth potential from proxy indicators. |
| R Realizability | 1-5 | Buildability for a small team with realistic constraints. |
| V Validation | 1-5 | Validation signal quality from competition and demand data. |
| Tech Complexity | / 40 | Difficulty of core implementation stack. |
| Data Availability | / 25 | Practical availability and cost of required data. |
| MVP Timeline | / 20 | Expected time to ship a usable MVP. |
| API Bonus | / 15 | Bonus for viable public API leverage. |
| Competition | / 20 | Signal quality from competitor landscape. |
| Market Demand | / 20 | Demand proxies from search and mention patterns. |
| Timing | / 20 | Fit with current shifts in tech, behavior, and regulation. |
| Revenue Signals | / 15 | Reference evidence for monetization viability. |
| Pick-Axe Fit | / 15 | How well the concept serves participants in a trend. |
| Solo Buildability | / 10 | Practicality for lean-team implementation. |