소규모 피트니스 시설 회원관리 SaaS
대형 프랜차이즈 전용 솔루션 존재하나 소규모 시설용 저가 도구 부재
엑셀·카카오톡 수작업 회원권 만료 추적 및 갱신 알림
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Operators of local gyms, Pilates, and yoga studios manually manage dozens to hundreds of members' pass expiration dates, remaining sessions, and auto-renewal alerts using Excel and KakaoTalk. Missed renewals convert 15–20% of monthly revenue into churn, and they spend 2–3 hours per week identifying members with expiring passes.
Automatically tracks expiration by pass type (fixed-term, session-based, or hybrid), sends Kakao Alimtalk notifications at D-7, D-3, and D-day, and provides renewal and churn rate dashboards. Input: pass information at member registration; Output: automated notifications + renewal conversion report.
| N Novelty | 1-5 | How uncommon the service is in market context. |
| U Urgency | 1-5 | How urgently users need this problem solved now. |
| M Market | 1-5 | Market size and growth potential from proxy indicators. |
| R Realizability | 1-5 | Buildability for a small team with realistic constraints. |
| V Validation | 1-5 | Validation signal quality from competition and demand data. |
| Tech Complexity | / 40 | Difficulty of core implementation stack. |
| Data Availability | / 25 | Practical availability and cost of required data. |
| MVP Timeline | / 20 | Expected time to ship a usable MVP. |
| API Bonus | / 15 | Bonus for viable public API leverage. |
| Competition | / 20 | Signal quality from competitor landscape. |
| Market Demand | / 20 | Demand proxies from search and mention patterns. |
| Timing | / 20 | Fit with current shifts in tech, behavior, and regulation. |
| Revenue Signals | / 15 | Reference evidence for monetization viability. |
| Pick-Axe Fit | / 15 | How well the concept serves participants in a trend. |
| Solo Buildability | / 10 | Practicality for lean-team implementation. |