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When people aged 55–62 plan to seriously take up hobbies like golf, hiking, fishing, photography, or pottery after Retirement, they underestimate the actual monthly costs — equipment, memberships, lessons, transportation, and consumables. For golf, they only think about green fees, but the real cost including driving range, rounds, transportation, and meals runs $600–1,125/month (~80–150만원). It's common for financial plans to fall apart within 6 months of Retirement.
Detailed cost simulation for 20+ hobby categories (golf, hiking, fishing, photography, pottery, tennis, etc.) covering initial investment + monthly maintenance, broken down by item: (1) Select hobbies + enter location, (2) itemized cost breakdown (equipment/lessons/transportation/consumables), (3) hobby combination recommendations that fit the user's monthly budget.
| N Novelty | 1-5 | How uncommon the service is in market context. |
| U Urgency | 1-5 | How urgently users need this problem solved now. |
| M Market | 1-5 | Market size and growth potential from proxy indicators. |
| R Realizability | 1-5 | Buildability for a small team with realistic constraints. |
| V Validation | 1-5 | Validation signal quality from competition and demand data. |
| Tech Complexity | / 40 | Difficulty of core implementation stack. |
| Data Availability | / 25 | Practical availability and cost of required data. |
| MVP Timeline | / 20 | Expected time to ship a usable MVP. |
| API Bonus | / 15 | Bonus for viable public API leverage. |
| Competition | / 20 | Signal quality from competitor landscape. |
| Market Demand | / 20 | Demand proxies from search and mention patterns. |
| Timing | / 20 | Fit with current shifts in tech, behavior, and regulation. |
| Revenue Signals | / 15 | Reference evidence for monetization viability. |
| Pick-Axe Fit | / 15 | How well the concept serves participants in a trend. |
| Solo Buildability | / 10 | Practicality for lean-team implementation. |