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When working adults aged 48–58 obtain a long-term care grade for their parents (aged 70–80), there are over 10 additional benefits they can apply for based on the grade—including comprehensive elderly care services, emergency welfare support, municipal care allowances, Dementia Care Center programs, assistive device subsidies, and home modification grants. These are administered by different agencies (National Health Insurance Service, municipal governments, Dementia Care Centers, Veterans Affairs, etc.) with varying application deadlines. In practice, over 40% of long-term care recipients miss additional benefits due to lack of awareness or expired deadlines, with the annual value of missed benefits reaching 2–5 million won (~$1,500–$3,750).
Users input their parent's long-term care grade, residential area, income bracket, and veteran status to retrieve all eligible additional benefits at once. The system organizes each benefit's application deadline, required documents, and responsible agency contact information, then sends D-day deadline alerts via KakaoTalk/SMS. Push notifications are also sent when new programs are created or existing ones are modified.
| N Novelty | 1-5 | How uncommon the service is in market context. |
| U Urgency | 1-5 | How urgently users need this problem solved now. |
| M Market | 1-5 | Market size and growth potential from proxy indicators. |
| R Realizability | 1-5 | Buildability for a small team with realistic constraints. |
| V Validation | 1-5 | Validation signal quality from competition and demand data. |
| Tech Complexity | / 40 | Difficulty of core implementation stack. |
| Data Availability | / 25 | Practical availability and cost of required data. |
| MVP Timeline | / 20 | Expected time to ship a usable MVP. |
| API Bonus | / 15 | Bonus for viable public API leverage. |
| Competition | / 20 | Signal quality from competitor landscape. |
| Market Demand | / 20 | Demand proxies from search and mention patterns. |
| Timing | / 20 | Fit with current shifts in tech, behavior, and regulation. |
| Revenue Signals | / 15 | Reference evidence for monetization viability. |
| Pick-Axe Fit | / 15 | How well the concept serves participants in a trend. |
| Solo Buildability | / 10 | Practicality for lean-team implementation. |