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When people in their 50s–60s want to downsize after children move out (e.g., from a 112㎡ to 79㎡ apartment), they typically only calculate capital gains tax before deciding. In reality, brokerage fees, moving costs, interior renovation, acquisition tax, and lifestyle infrastructure changes (commuting costs, healthcare accessibility) add $15,000–$37,500 (~20–50M KRW) more than expected. There is no tool that totals these costs upfront, so homeowners only realize 'the net savings are much less than expected' after the move.
Users enter their current address and candidate relocation addresses. The tool itemizes: (1) capital gains tax, (2) acquisition tax, (3) brokerage fees, (4) moving costs, (5) estimated interior/remodeling costs, and (6) monthly living cost differences (transportation, healthcare, amenities) — summarizing the 'actual net asset change after relocation' on a single page. Side-by-side comparison of 2–3 candidate locations is supported.
| N Novelty | 1-5 | How uncommon the service is in market context. |
| U Urgency | 1-5 | How urgently users need this problem solved now. |
| M Market | 1-5 | Market size and growth potential from proxy indicators. |
| R Realizability | 1-5 | Buildability for a small team with realistic constraints. |
| V Validation | 1-5 | Validation signal quality from competition and demand data. |
| Tech Complexity | / 40 | Difficulty of core implementation stack. |
| Data Availability | / 25 | Practical availability and cost of required data. |
| MVP Timeline | / 20 | Expected time to ship a usable MVP. |
| API Bonus | / 15 | Bonus for viable public API leverage. |
| Competition | / 20 | Signal quality from competitor landscape. |
| Market Demand | / 20 | Demand proxies from search and mention patterns. |
| Timing | / 20 | Fit with current shifts in tech, behavior, and regulation. |
| Revenue Signals | / 15 | Reference evidence for monetization viability. |
| Pick-Axe Fit | / 15 | How well the concept serves participants in a trend. |
| Solo Buildability | / 10 | Practicality for lean-team implementation. |