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With KOSPI breaking through 6,000, a wave of first-time investors in their 20s-30s is flooding into the stock market. Relying on fragmented information from YouTube and online communities, they average 15-30% principal losses within 3-6 months. There is a shortage of structured investment Education channels — existing brokerage firm courses lack neutrality as they are designed to drive account signups.
An investment Education SaaS offering virtual portfolio simulation based on real-time KOSPI market data + weekly risk management quizzes + AI-powered trade journal auto-feedback. Key differentiators: broker-independent neutral positioning and behavioral finance-based FOMO/panic alert notifications.
| N Novelty | 1-5 | How uncommon the service is in market context. |
| U Urgency | 1-5 | How urgently users need this problem solved now. |
| M Market | 1-5 | Market size and growth potential from proxy indicators. |
| R Realizability | 1-5 | Buildability for a small team with realistic constraints. |
| V Validation | 1-5 | Validation signal quality from competition and demand data. |
| Tech Complexity | / 40 | Difficulty of core implementation stack. |
| Data Availability | / 25 | Practical availability and cost of required data. |
| MVP Timeline | / 20 | Expected time to ship a usable MVP. |
| API Bonus | / 15 | Bonus for viable public API leverage. |
| Competition | / 20 | Signal quality from competitor landscape. |
| Market Demand | / 20 | Demand proxies from search and mention patterns. |
| Timing | / 20 | Fit with current shifts in tech, behavior, and regulation. |
| Revenue Signals | / 15 | Reference evidence for monetization viability. |
| Pick-Axe Fit | / 15 | How well the concept serves participants in a trend. |
| Solo Buildability | / 10 | Practicality for lean-team implementation. |