A

Startup Expo Lead Tracker

3.90

Derivation Chain

Step 1 Telecom carriers supporting Startup overseas expansion (MWC, etc.)
Step 2 Lead management for Startups attending international expos
Step 3 Tool to auto-convert expo business cards and meeting leads into CRM entries

Problem

After collecting 50–200 business cards and meeting notes at overseas trade shows, Startup sales teams (5–20 employees) take 1–2 weeks to manually enter data into their CRM after returning. During that delay, leads go cold and follow-up contact response rates drop below 30%, while card loss and duplicate entries cause 10–15% of total leads to be lost.

Solution

Photograph business cards at the expo → OCR + LLM structuring → automatic voice memo summarization → CRM (HubSpot/Notion) auto-sync. Core features: (1) Multilingual business card OCR + contact normalization, (2) Voice memo → automated meeting summary generation, (3) CRM auto-sync + follow-up email draft generation.

Target: Overseas sales managers at IT/hardware Startups (5–20 employees) that regularly attend international trade shows
Revenue Model: Event-based — $112/event package (~₩14.9만) (up to 200 leads), Annual Subscription $367/yr (~₩49만) (5 events + CRM integration), additional leads $0.38 each (~₩500)
Ecosystem Role: Supplier
MVP Estimate: 2_weeks

NUMR-V Scores

N Novelty
3.0/5
U Urgency
5.0/5
M Market
3.0/5
R Realizability
4.0/5
V Validation
4.0/5
NUMR-V Scoring System
N Novelty1-5How uncommon the service is in market context.
U Urgency1-5How urgently users need this problem solved now.
M Market1-5Market size and growth potential from proxy indicators.
R Realizability1-5Buildability for a small team with realistic constraints.
V Validation1-5Validation signal quality from competition and demand data.
SaaS N=.15 U=.20 M=.15 R=.30 V=.20 Senior N=.25 U=.25 M=.05 R=.30 V=.15

Feasibility (67%)

Tech Complexity
29.3/40
Data Availability
17.5/25
MVP Timeline
20.0/20
API Bonus
0.0/15
Feasibility Breakdown
Tech Complexity/ 40Difficulty of core implementation stack.
Data Availability/ 25Practical availability and cost of required data.
MVP Timeline/ 20Expected time to ship a usable MVP.
API Bonus/ 15Bonus for viable public API leverage.

Market Validation (56/100)

Competition
8.0/20
Market Demand
6.2/20
Timing
14.0/20
Revenue Signals
10.5/15
Pick-Axe Fit
10.5/15
Solo Buildability
7.0/10
Validation Breakdown
Competition/ 20Signal quality from competitor landscape.
Market Demand/ 20Demand proxies from search and mention patterns.
Timing/ 20Fit with current shifts in tech, behavior, and regulation.
Revenue Signals/ 15Reference evidence for monetization viability.
Pick-Axe Fit/ 15How well the concept serves participants in a trend.
Solo Buildability/ 10Practicality for lean-team implementation.

Technical Requirements

Backend [medium] Frontend [medium] AI/ML [low]
Dashboard